THE BLOG
I remember talking with a coach who told me she had been trying to figure out her niche for months.
She had notebooks full of ideas, lists of people she could help, and several different directions s...
One of the things I hear most often from coaches is this…
“I know I want to help people, but I’m not sure exactly who I should focus on.”
Choosing a niche can feel surprisingly difficult. You might ...
I had a conversation with a coach recently who was feeling completely stuck trying to choose her niche.
She told me she had pages and pages of notes about the different ways she could help people. Sh...
I was talking with a coach recently who felt very frustrated about her content.
She told me she was posting regularly, sharing helpful ideas, and trying to show up consistently online… but she wasn’t...
Have you ever been asked what you do for work…and found yourself giving a very long answer?
You start explaining that you’re a coach, and before you know it, you’re talking about mindset, relationshi...
I remember when I first started talking to coaches about niching.
Almost every single one of them would say the same thing…
“But I can help so many different people.”
And I believed them.
Most coa...
I had a conversation with a coach recently that reminded me of something I see all the time.
She said to me, “Jen, I know I want to help people… I just don’t know who exactly.”
And I smiled because ...
Let’s be honest, running a coaching business isn’t just about strategy, content calendars, or fancy funnels. You can have the perfect website, the most compelling offer, and still feel stuck, overwhel...
I talk about NICHING a lot!
And do you know why? Because I have experienced business success because of my niche.
I am a Business Coach for Parent Coaches. I chose this niche because wor
...Attracting clients is an essential part of building a successful parent coaching business. Here are some strategies that parent coaches can use to attract clients:
- Niche down: Identifying a specifi ...
There is no specific certification required to become a parent coach, however, obtaining a certification in a related field, such as counseling, psychology, or education, can help to establish credibi...
Whenever I get on a discovery call, I never focus on selling, and you don't need to either. Turn your love of your product into serving your audience and you will never have to feel like you are selli...